Citrix Homepage Re-fresh

                                         

SCREEN DESIGN/UI

01. PROJECT SUMMARY
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As a result of the announcement from the new Citrix CEO and CMO regarding the company’s new vision and product strategy, the corporate site, particulary the homepage, needed to be quickly re-freshed to align with the much more focused and simplified product portfolio as well as a more strategic set of solutions. Working with other designers as well as with our UX team in collaboration with content strategists, I proposed several design solutions that supported the new corporate product strategy and also served as a segway into a more comprehensive site re-design. Several other designs went through the many rounds of reviews and although the proposed designs were not used in whole, the concepts were still well received.

02. PROPOSED VISUAL DESIGNS
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